Just How Do We Solve ‘Teck Neck’?
Do your patients come to you with horizontal neck lines? Here’s how to help!
According to Ofcom a decade of technological revolution has transformed our behaviour with 1 in 5 people spending more than 40 hours a week online. From this statistic it’s clear that we may need to curb our smartphone addictions, the excessive use has been proven to worsen anxiety and the blue light emitted from our screens is said to disrupt our sleep cycles, and now there’s another issue: the repetitive movement of looking down at our smartphones could be responsible for developing neck wrinkles, nicknamed ‘Tech Neck’.
The skin on our neck is constantly fighting gravity as we move in daily life, so it’s no wonder a few wrinkles form, elastin fibres in the skins epidermis break and skin volume begin to decrease. Vertical neck wrinkles are often due to being in certain positions for long periods of time, and are mostly genetic. However horizontal creases usually occur from a loss of collagen production, sun damage, environmental damage and repetition of flexing the neck forwards and backwards, usually from scrolling through mobile phones! And with the statistic that the average Brit checks their phone every 12 minutes it’s no surprise that ‘Tech Neck’ is becoming a rising concern for aesthetics patients.
“As our phone usage has increased, it’s no wonder consumers are turning to beauty brands for solutions” – Clare Varga, Head of Active & Acting Head of Beauty at WGSN
London aesthetician Sarah Chapman, facialist to Megan Markle advises ‘moisturising the back of your neck is a key anti-ageing tip, because it lifts skin at the front and prevents slackening over time’ and thankfully there are a bunch of active ingredients out there that can be combined to help firm and smooth out fine lines on the neck.
Lift, Palm Free Neck and Décolletage Firming Cream by 5 Squirrels could be your solution to help resolve ‘Tech Neck’ and grow Your Signature Range in your clinic.
It could be ‘Tech Neck’ or the selfie culture we live in causing us to scrutinise our appearance more, but whatever it is causing the fine lines Lift can help to improve skin texture. Lift contains a multitude of active ingredients to help increase dermal thickness and repair broken elastin fibres to regenerate skin and even out fine lines.
Here are the active ingredients Lift contains and the science behind why it can help your patients! 5 Squirrels Ltd are proud to announce that Lift is also free of all palm derivatives.
10% Butyropermum Parkii Butter
Also known as Shea Butter, it is valued for it’s ‘butter’, and provides 2 main benefits when used as a topical product. Butyropermum Parkii Butter is an emollient and viscosity thickness agent, so smooths and conditions the skin whilst increasing it’s thickness. It creates a barrier on the skins surface aiding the retention of moisture, leaving the skin firmer and more plump for longer.
Secondly, it works as moisturiser to even out skin texture by smoothing out rough and dry skin. The moisturisers in shea butter are identical to the ones produced by the sebaceous glands of the skin. Shea Butter is considered to be a Natural Moisturising Factor (NMF) due to its structural and functional resemblance to the lipid content in skin. It helps to keep the intercellular structure of the epidermis intact, working to prevent bacteria penetrating the epidermis and allowing the skin’s healing process to continue, regenerating the skin.
2% Malus Domestica Fruit Cell Extract
Malus Domestica, also know as Apple Stem Cell Extract is a liposomal preparation ingredient, based on the stem cells of a rare Swiss apple, known for it’s excellent longevity and life span. Incorporating this ingredient in skincare allows for the protection and longevity of human skin cells, therefore working to delay ageing, and prevent wrinkles.
As the provitamin of B5 panthenol is used in skincare due to it’s ability to act as a lubricant, emollient and moisturiser. As it penetrates deeper into the skin it is processed into Panthothenic Acid, which is absorbed into the skin cells, due to the deep absorption levels it adds essential moisture back into the skin, whilst accelerating the improvement in the healing of epidermal wounds, inflammation and sunburn.
Lecithin is an emollient used in Lift to soften and smooth the skin. It has the ability to deeply penetrate the layers of the skin, which may aid the body in absorbing other properties as well as providing skin hydration. Lecithin works to bring the properties of other ingredients to the cellular level, enhancing the other ingredients benefits.
Carnosine is an anti-oxidant and anti-inflammatory agent which works to neutralise free radicals which would otherwise attack the DNA cells causing the deterioration of collagen and elastin fibres in the skin, which can lead to fine lines and wrinkles. Many claim that Carnosine can extend the Hayflick Limit, skin cells can only reproduce themselves approximately 52 times, however Carnosine is said to extend this to just over 60 times, proving itself to be a beneficial anti-aging ingredient.
Heptapeptide-7 promotes keratinocyte proliferation and migration to fill in fine lines and wrinkles in the skin. It works by restoring the bonds between the epidermal cells and the basement membrane which weaken with age, causing wrinkles and skin laxity.
If you would like to add Lift, Palm Free Neck and Décolletage Firming Cream to your skincare range please contact firstname.lastname@example.org or call 01273 86965.
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